Best shampoos July 2026
Finding the right shampoo can transform your hair care routine. This guide helps you compare the best shampoos available, looking at their key features, benefits, and suitability for different hair types. Our independent ranking will help you choose the perfect product to achieve healthy, vibrant hair.
Last updated: 23 June 2026
Shampoos: Top 5
1

Redken Acidic Bonding Concentrate Shampoo 300ml
from £19.809 stores
from £19.80
9 stores
2

Redken Volume Injection Shampoo 300ml
from £16.1110 stores
from £16.11
10 stores
3

Vichy Dercos Anti Dandruff Shampoo 390ml
from £13.877 stores
from £13.87
7 stores
4

Olaplex No.4 Bond Maintenance Shampoo 250ml
from £18.9911 stores
from £18.99
11 stores
5

Color Wow Dream Filter Pre-Shampoo 200ml
from £16.3813 stores
from £16.38
13 stores
A highly concentrated formula designed to repair and strengthen damaged or dry hair. Its acidic pH helps to seal the cuticle, resulting in smoother hair and protecting colour-treated locks. It's a great option for those with processed hair looking for intense restoration.
Pros
Intensely repairing for damaged hair
Sulphate-free formula
Makes hair feel smoother
Suitable for colour-treated hair
Refillable options available
Cons
May be too intense for fine or oily hair
Specialized for damage repair, not for volume
This Redken shampoo is formulated to give fine or oily hair a much-needed lift. It cleanses gently while adding body and shine, without weighing hair down. The paraben-free formula also moisturises and softens.
Pros
Adds volume to fine hair
Enhances shine
Paraben-free formula
Moisturising and softening
Cons
Not specifically for damage repair
May not be rich enough for very dry hair
Vichy Dercos is a targeted treatment shampoo for those struggling with dandruff and a sensitive scalp. It works to eliminate flakes while soothing the scalp and is suitable for a wide range of hair types. This larger 390ml bottle offers good quantity.
Pros
Effectively targets dandruff
Suitable for sensitive scalps
Large bottle size (390ml)
Works for many hair types
Refillable options available
Cons
Primary focus is dandruff, not other concerns
Not specifically a volumizing or smoothing formula
A cult favourite, Olaplex No.4 is a reparative shampoo that works on a molecular level to fix broken bonds in the hair. It's suitable for all hair types and known for improving hair health, shine, and manageability. It is also vegan, cruelty-free, and free from sulphates and parabens.
Pros
Repairs and strengthens hair bonds
Vegan and cruelty-free
Free from sulphates, parabens, and silicones
Suitable for all hair types
Cons
Smaller bottle than top-ranked options (250ml)
Can be a premium-priced option
This is not a traditional shampoo, but a pre-shampoo detox treatment. Used before washing, Dream Filter works to remove minerals and pollutants from hard water that can dull and distort hair colour. It's a quick treatment for brighter, cleaner hair.
Pros
Removes mineral buildup from hair
Restores colour vibrancy
Vegan and cruelty-free
Works in just a few minutes
Cons
Not a cleansing shampoo, requires a second step
Smallest bottle on the list (200ml)
Specific use case, not for general washing
Compare specifications
| Type | 2in1 shampoo, Gel / Liquid shampoo | 2in1 shampoo, Gel / Liquid shampoo | 2in1 shampoo | 2in1 shampoo, Gel / Liquid shampoo | Detox shampoo, Gel / Liquid shampoo |
|---|---|---|---|---|---|
| Hair type | Colour treated, Grey/White, Curly/permed | Colour treated, Fine | Normal, Colour treated, Fine, Blond/highlighted, Mixed, Grey/White, Curly/permed, Frizzy, Coarse/thick | Normal, Colour treated, Fine, Blond/highlighted, Mixed, Grey/White, Curly/permed, Frizzy, Coarse/thick, All | Colour treated |
| Suitable for | Women, Men | Women, Men | Women, Men | Women, Men | Women, Men |
| Claims | Sulphate free | Paraben free | — | Vegan, Cruelty free, Paraben free, Silicon free, Sulphate free, Dermatologically tested | Vegan, Cruelty free, Sulphate free |
| Hair condition | Damaged / Dry hair | Oily hair | Dandruff, Oily hair, Sensitive scalp, Damaged / Dry hair | Oily hair, Damaged / Dry hair | Oily hair |
| Effect | Smoothing, Repairing | Volumizing, Shine Enhancing, Moisturising / Softening | Moisturising / Softening | Volumizing, Shine Enhancing, Moisturising / Softening, Smoothing, Repairing | Cleansing |
How we create the list
The ranking is updated monthly and is based on data we collect from our own platform. Products that rank highly are popular among our users while also maintaining high quality according to editorial expert assessments. Specifically, we weigh how many users follow the product via price alerts or lists, how it is rated by experts and users, as well as how much traffic it generates to stores and how well it is represented in retail. The texts on this page are AI-generated and created to give you a quick and clear overview. No products are paid placements – the ranking is driven solely by data.




















