Ratings older than 1 year are not included in the average rating.
I purchased a Citizen Ecodrive watch from this company a few weeks ago and could not have been more impressed with the level of service. They price-matched the watch as a similar company would not take a credit card and i placed the order over the phone. To my amazement, the watch arrived the very next day, "signed for first class" at no extra charge. The watch was properly set up in terms of time/date/battery charge etc. They also stamped the guarantee card with the date and dealers name.
I am happy with the watch, but that was my choice in the first place. I rarely write reviews and had to take time to register my details to be able to do this. However, i was so impressed with the service from The Creative Watch Company that i posted this review.